Filipe Brito Ferreira
Senior Software Engineer with 10 years of experience delivering scalable, high-impact software solutions for large-scale consumer-facing entertainment and streaming platforms. Passionate about combining full-stack expertise, DevOps, and AI technologies to enrich user engagement and storytelling experiences.
Professional Journey
Explore my career progression and educational background
Front-End Engineer
As a key member of the Growth Engineering Acquisition team, I am responsible for ensuring comprehensive SEO optimization across our core website to drive enhanced organic visibility, user engagement, and acquisition growth. I actively engage with external stakeholders to align and optimize their applications’ SEO performance in accordance with our strategic objectives. In my leadership capacity, I contribute to defining and executing the team’s technical roadmap, encompassing both backend infrastructure and frontend development initiatives. Moreover, I play a pivotal role in mentoring and developing junior team members, fostering a culture of continuous learning and technical excellence to elevate overall team capabilities.
Key Achievements:
- Reduce Website Latency: Optimize API usage and improve response times to enhance overall performance.Reduce search page load time by 33%
- Accelerate SEO Content Delivery: Optimized CMS content architecture and API performance to significantly enhance SEO page load speed and user experience.Reduced API response time from 500ms to 5ms — a 99% improvement in performance.
Lead Software Engineer
Technical lead for a cross-platform numerology application, overseeing development across iOS, Android, and web platforms.
Key Achievements:
- Cross-Platform Architecture: Designed unified architecture enabling 90% code sharing across platforms90% code reuse, 50% faster feature delivery
Senior Software Engineer
Key contributor to a leading streaming media platform serving 80+ million active users, innovating AI-powered customer support and scalable web frameworks to drive superior entertainment experiences.
Key Achievements:
- AI Chatbot Implementation: Reduced customer support tickets by 40%, enhancing user experience for a major entertainment streaming platform.40% reduction in support tickets, 25% improvement in customer satisfaction
- Web Core Framework Development: Built reusable tools and frameworks that improved engineering productivity across multiple teams30% reduction in development time for new features
Software Engineer
Full-stack engineer working on multiple high-traffic streaming platforms including Sky GO and NOW TV, serving millions of users across various devices and territories.
Key Achievements:
- Apple TV Launch: Successfully delivered NOW TV on Apple TV platform ahead of scheduleOn-time delivery, 99.9% uptime achieved
- European Consolidation Project: Reduced 12 separate territory apps to 2 unified applications83% reduction in codebases, 60% faster feature deployment
- GraphQL Middleware: Built GraphQL layer achieving three nines availability99.9% uptime, 50% reduction in API response times
Front-End Developer
Contract frontend developer focused on feature development and A/B testing for a major travel booking platform.
Key Achievements:
- Conversion Rate Optimization: Implemented A/B tests that improved booking conversion rates15% improvement in conversion rates
Web Developer
Full-stack developer responsible for web applications, data platforms, and DevOps infrastructure in a fast-paced political technology environment.
Key Achievements:
- Pangea Data Platform: Built scalable data matching platform handling large datasetsProcessing 10M+ records daily with sub-second response times
- Infrastructure Automation: Implemented Kubernetes-based infrastructure reducing deployment time80% reduction in deployment time, 99.9% uptime
PROJECTS I WORKED ON
A showcase of impactful projects spanning streaming platforms, AI solutions, and data analytics
Roku AI Powered Support Chat
I contributed to building an AI-powered chat platform for Roku using AWS Connect, React, and Node.js. The system leveraged advanced AI, including natural language processing and machine learning, to provide instant responses to common queries, reducing wait times and enhancing user satisfaction. By routing complex issues to live agents and continuously learning from customer interactions, the chat platform significantly improved efficiency, scalability, and support quality for Roku’s growing user base.
NOW TV / Peacock TV
I spearheaded the rebuild of NOW TV’s Apple TV and Roku apps, leveraging React Native to unify platforms and create a white-label solution. From optimizing CI/CD pipelines (cutting build times from 25 hours to 1.5 hours) to modernizing critical web applications and introducing a GraphQL Backend for Frontends, I played a pivotal role in enhancing performance, scalability, and developer efficiency across the NOW TV ecosystem.
Sky Go
I contributed to the Windows and Mac versions of the Sky Go app, using Electron, React, and Redux. Supporting four regions with distinct content needs through a single codebase, we ensured seamless live TV and on-demand integration. I also built a custom CLI to automate code-signing and implemented a feature allowing users to stream recordings from their Sky satellite box, reducing CDN costs and enhancing user experience.
Cambridge Analytica / SCL Group
I played a key role in maintaining the online presence of Cambridge Analytica and SCL Group. As the sole developer at one point, I managed high-profile websites like ca-political.com and cambridgeanalytica.com. Using React, Redux, Node.js, and more, I ensured their functionality, security, and performance met modern standards.